I write. I produce. I tell stories.

 

A storyteller at heart, I focus on creating work that connects, finding what clicks with an audience—whether the goal is to entertain, inform, or both. I’ve worked across platforms and mediums as a creator, strategist, creative director, and on-camera talent, using technology to elevate the story, not distract from it. 

 

My experience spans sports, entertainment, and lifestyle brands and publishers. On the brand side, I spent nearly eight years in sports with the PGA TOUR and the United States Tennis Association / US Open, where I focused on building global audiences, leading and mentoring creative teams, and developing innovative digital and social programming rooted in strong storytelling.

 

I’ve also spent a significant part of my career in the agency world, helping brands connect with consumers through the power of story. Clients have ranged from large global brands to emerging names across CPG, travel, entertainment, nightlife, and food and beverage—including Coca-Cola, Fred Rogers Productions, affresh (Whirlpool), Olive Garden, Buffalo Wild Wings, the Pennsylvania Lottery, Sutter Home Wines, and South Carolina Parks, Recreation & Tourism.

 

This is where you’ll find some of my favorite projects and articles. You can also explore my travel blog, where I share essays, itineraries, and tips from my adventures on the road.

 

If you’re looking to collaborate—whether on a consulting engagement, content strategy project, or writing assignment—I’d love to connect.